VP Global Marketing
Ashleigh serves as the Vice President of Global Marketing for Zoetic. She brings experience from corporate retail where she was as an expert Omni Channel Global Merchant, skilled Product Strategist and seasoned Trend Forecaster. Throughout her time in retail, she built and executed business strategies and seasonal assortment plans by balancing brand positioning and customer insights, in addition to competitive and market intelligence.
In 2020 she helped to launch a new brand within the corporate portfolio, overseeing both Omni Channel Merchandising & Product Channel Marketing. Working with a small team, she was able to touch all pieces of the brand; helping to build it from the ground up. She strategically led her team to innovate, thrive and grow, while navigating shifts in the fast pace marketplace.
Ashleigh is best known for her resiliency, ability to learn and adapt quickly, and her leadership skills. Her past experience emphasizes her ability to thrive in ambiguity and adjust fast to change.
Ashleigh graduated with honors from The Ohio State University in 2018 from the Fisher School of Business with a focus on Marketing.